
A complete connected retail platform, completely within your control
Upstart Auto Retail provides dealers
with a complete, end-to-end auto retail
platform that boosts profitability and
enables the best car-buying experience
for every customer, anywhere.

Close more deals
46% higher lead-to-close rate
vs. industry average

Speed up sales
90 minutes saved per deal
Leif Johnson Auto Group

Get more out of every sale
50% higher back-end gross
vs. industry average
Your complete retail solution
Engage customers with an innovative digital retail platform. Designed with both dealers and car buyers in mind, customers can complete their entire deal online or seamlessly pick up where they left off in the showroom.
Faster sales. Fewer friction points.
Know what is going on with every deal, both online and in your showroom. Digitize your showroom and track every step of the sales process to improve your team’s efficiency while providing a modern customer experience.
Full process control and visibility
Make it easy for your staff to quickly connect to an available manager, get approvals on new deals and push the details to customers instantly without ever leaving their side. Deep reporting and analytics dashboards allow you to identify trends in real-time and optimize your process from a data-driven perspective.
Powering the best car-buying experience. Period.

Online
Create an online experience tailored to your dealership and sales
process. Customize the customer journey, choose your lead gate
placement, and generate higher-quality leads with better conversion rates through a transparent online shopping and financing platform.

In-Store
Seamlessly continue online deals or start new ones with our in-store solution. Accessible from any device, Upstart’s in-store digital retail lets you stay by your customers’ side as you build deals, display finance offers, review F&I products, and provide a modern in-store shopping experience.

Desking and Analytics
Customize deals on the fly for both online and in-store shoppers.
Easily update pricing, incentives, rebates, and finance details to
create the best deal for your customers and your bottom line. Easily communicate between sales and the desk to push real-time updates remotely, so your staff never leaves the customer’s side.

Integrated Financing - Powered by AI
Dealers can gain access to Upstart’s AI-Powered Financing capabilities that deliver faster financing, provide more sellable offers and improve profitability for your dealership. Upstart’s AI-Powered Financing works with your existing F&I systems using a single credit application to provide you with an additional channel to finance more car buyers.