---
title: Upstart at NADA 2025
description: See you in New Orleans — stop by the booth and engrave a luggage tag for free! Take a demo and engrave an AirTag to put in it. This page is your one-stop shop for everything Upstart's got going on at NADA!
image: https://goauto.upstart.com/hubfs/Newsletter%20Banner.jpg
---

[![Upstart-Logo](https://goauto.upstart.com/hubfs/Upstart-Logo.svg "Upstart-Logo")](https://www.upstart.com/dealers/)

###### for Dealers

Menu

- [Borrow](https://www.upstart.com/for-banks?__cf_chl_captcha_tk__=d0039b4379d622e9209d7dae2a03b74e53270785-1595174109-0-AfLvz4flojTdtS1mi0_fiepzmRnVfAMhN9m_d02h6Ri15ybRHiLkGRsF21RjlSj9x5z-Xs2XKyNhzWq6_8hcMXmABHenX2avxVkHbdKjak5vh6oK3QuaHizeDSza1U3Se5rsu7UaC6-QntwnGIX3bphjQyrGUivi9mHwEwCYHv7AupOFrBFtvs1t8kWlNJigFoJgUBIHeS7ciG1NhYnTAqKLNb5nN7jxvQTZNqoYzVB01dBHLgdtgtU-qYkyuO0hx-5pHStsD8cmrwGQ4Oxt8gCNc8vgVpb2awt_VEa5Uqhj8MUrzCseZC90_ggaR5oPaKuODzzLGTT24pJi3tN6cMzL6dUZleMySESSj5W8EAXqym4FfjlWMgzByx4LsXo9lI1mJoemNL1ZnuKCF_eWRtzTo-GcasODGoaTI9--jeiZoXDbD0rooFhM0RyXCeOdM4fxWL5h1i0U0zjNH3D34O78Mi1YROOcq_lLURKXA8170_dpHDrzJ8r0drWXhbYEEGT4z4MjYGdlGzBl7GtHdQjrl4ZBqTTR2z8XyCn10ChE_HErA-sKxC8oFhAcES1M7Q#) 
    - [Personal Loans](https://www.upstart.com/personal-loans)
    - [Credit Card Consolidation](https://www.upstart.com/credit-card-consolidation)
    - [Debt Consolidation](https://www.upstart.com/debt-consolidation-loans)
    - [Home Improvement Loans](https://www.upstart.com/home-improvement-loans)
    - [Medical Loans](https://www.upstart.com/medical-loans)
    - [Wedding Loans](https://www.upstart.com/wedding-loans)
    - [Moving Loans](https://www.upstart.com/moving-loans)
    - [Check Your Rate](https://www.upstart.com/funding_form)
- [For Lenders](https://www.upstart.com/lenders)
- [For Dealers](https://www.upstart.com/dealers)
- [About](https://www.upstart.com/about)
- [Log In](https://www.upstart.com/login)

# Sample Banner

A clear and bold header

[Request Info](https://www.upstart.com/for-banks)

**SEE YOU AT NADA 2025**

Never lose a deal.

Connected, end-to-end retail & financing for faster closed deals with higher profits — so you always win.

Stop by our booth in New Orleans and get a free luggage tag laser-engraved on the show floor! Then, demo our connected retail solution and **get a personalized AirTag to put in it.**

[MEET US AT NADA](https://goauto.upstart.com/nada-2025#book-now)

![Upstart-stamp](https://goauto.upstart.com/hubfs/Upstart-stamp.svg)

Faster sales. Happier car buyers. Higher profits.

Upstart offers a fully connected retailing platform that helps dealers meet car buyers wherever they are—online or in the showroom. Our platform delivers higher lead-to-close rates by simplifying the process, speeding up your deals, and delivering real results so you never lose a deal.

![Upstart-Benefits (1)](https://goauto.upstart.com/hubfs/Upstart-Benefits%20(1).svg "Upstart-Benefits (1)")

![Upstart-Decoration](https://goauto.upstart.com/hubfs/Upstart-Decoration.svg)

![Online](https://goauto.upstart.com/hubfs/Online.svg)

Online

Attract and convert more active shoppers to buyers

![In-Store Desking](https://goauto.upstart.com/hubfs/Group%2071.svg)

In-Store & Desking

Increase sales consistency in the showroom to close deals faster

![Group 72](https://goauto.upstart.com/hubfs/Group%2072.svg)

AI-Powered Financing

Present more sellable offers to win more deals and increase profits

 

<iframe data-hsv-src="https://play.hubspotvideo.com/v/2385829/id/185206720050?play_button_color=ffffff" referrerpolicy="origin" sandbox="allow-forms allow-scripts allow-same-origin allow-popups" allow="autoplay; fullscreen;" style="position: absolute !important; width: 100% !important; height: 100% !important; left: 0; top: 0; border: 0 none; pointer-events: initial" title="HubSpot Video" loading="lazy" data-hsv-id="185206720050" data-hsv-play-button-color="ffffff" data-hsv-width="1920" data-hsv-height="1080" data-hsv-full-width="false"></iframe>

What’s NEW for 2025?

Come see what’s new from Upstart to help you speed your sales cycle, improve sales productivity and maximize profitability:

NEW!

In-Store and Desking experience

With fewer clicks and a simplified interface, sales and finance teams can build multiple pencils and present payment options in half the time, so you can spend less time negotiating and more time closing deals.

NEW!

Enhanced credit insights earlier in the sales process

Our new credit feature offers initial, complimentary credit score soft pulls, along with fraud and compliance checks for every customer early in the process—empowering your team to make informed financing decisions and streamline approvals.

NEW!

Finance deal management capabilities

With a new dedicated view for your F&I team — deliver an easier way to access approvals from Upstart and your other lenders, with more recommended options to secure the right deal for every customer.

![whatsnews](https://goauto.upstart.com/hubfs/whatsnews.svg)

 

Upstart Events at NADA

![Rectangle 30](https://goauto.upstart.com/hs-fs/hubfs/Car%20Dealership%20Guy_Event%20image.png?width=898&height=386&name=Car%20Dealership%20Guy_Event%20image.png)

Friday, January 24 • 1:30 PM - 2:15 PM CT • Booths #2119 & 2127

Interview with Car Dealership Guy

Big news: We’re celebrating the one-year anniversary of Yossi J. Levi revealing himself as the guy behind Car Dealership Guy—and he’s joining Upstart for a live interview at NADA 2025! Plus, he'll be sticking around for photos afterwards if you'd like to grab a selfie.

![Rectangle 30](https://goauto.upstart.com/hs-fs/hubfs/Marri%20Stokes_Event%20image%202.png?width=898&height=386&name=Marri%20Stokes_Event%20image%202.png)

Friday, January 24 • 2:30 PM - 2:45 PM CT • Booths #2119 & 2127

Dealer Q+A: From One-time Purchases to Lifelong Customers

Get a fresh look at how customer experience is evolving in today's automotive landscape. Marri Stokes, Director of Operations at Leif Johnson Ford, speaks with Danielle Mills Walden, Business Operations Manager at Upstart. 

![Rectangle 29](https://goauto.upstart.com/hs-fs/hubfs/Rectangle%2029.png?width=898&height=386&name=Rectangle%2029.png)

Friday, January 24 • 5:30 PM - 7:30 PM CT • Sazerac House

Upstart & ASOTU's First Stop NADA Party

Make this your first stop of the night with drinks, friends, and limited edition swag!

[RSVP NOW](https://www.nadaparties.com/asotu-party)

![Rectangle 30](https://goauto.upstart.com/hs-fs/hubfs/Rectangle%2030.png?width=898&height=386&name=Rectangle%2030.png)

Saturday, January 25 • 1:15 PM - 1:35 PM CT • Dealer Learning Lab

Smart Finance, Smart Sales: Harnessing AI to Boost Dealer Performance

Speaker Keishawn Batts, Head of Customer Success at Upstart, reveals innovative solutions driving efficiency and profitability in this dynamic presentation on the future of automotive retail.

Let’s Connect at NADA 2025!

**Book your Demo at Booths #2119 & #2127 and get a free personalized AirTag!**  
Submit the form below and one of our team members will reach out to coordinate a time to stop by the booth.   
Check out the map below to find us on the show floor!

![UpstarL (1)](https://goauto.upstart.com/hubfs/Air%20Tag%201.svg)

![NADAFl](https://goauto.upstart.com/hubfs/NADAFl.svg) [View NADA 2025 Floor Plan](https://nada2025.mapyourshow.com/8_0/exhview/index.cfm?orsearchtype0=exhibitor&orsearchvalue0=7990&orsearchdisplay0=Exhibitor&orsearchvaluedisplay0=Upstart%20Auto%20Retail&selectedBooth=2127)

![Group 66](https://goauto.upstart.com/hubfs/Group%2066.svg)

- [ABOUT](https://www.upstart.com/about)
- [CAREERS](https://www.upstart.com/careers)
- [PRESS](https://www.upstart.com/press)
- [HELP CENTER](https://www.upstart.com/helpcenter)
- [LEGAL](https://www.upstart.com/legal)

- [PRIVACY POLICY](https://www.upstart.com/privacy_policy)
- [ACCESSIBILITY](https://www.upstart.com/accessibility_statement)
- [BLOG](https://www.upstart.com/blog)
- [AFFILIATES](https://www.upstart.com/affiliates)
- [INVESTOR RELATIONS](https://ir.upstart.com/)

Upstart NMLS No. 936133. [NMLS Consumer Access](http://www.nmlsconsumeraccess.org/)

![equal housing](https://goauto.upstart.com/hubfs/raw_assets/public/Upstart_July2020/images/equal-housing-logo.svg "equal housing")

![equal housing](https://goauto.upstart.com/hubfs/raw_assets/public/Upstart_July2020/images/godaddy-verified.svg "equal housing")

Copyright © 2012 – 2024 Upstart Network, Inc. All rights reserved. 2950 S. Delaware Street, San Mateo, CA 94403

[Twitter](https://twitter.com/Upstart) [Facebook-f](https://www.facebook.com/TeamUpstart/)

[Your Privacy Choices](https://www.upstart.com/datarequest)

```json
{
  "@context" : "https://schema.org",
  "@type" : "VideoObject",
  "contentUrl" : "https://stream.mux.com/fJvA7Sj9ThiztNAaVfv6YFJw00Ite2LJSw5aPA2HoICE/capped-1080p.mp4",
  "dateModified" : "2025-01-21T22:56:33.536Z",
  "duration" : "PT30S",
  "height" : 1080,
  "name" : "keishawns_lending_session (1080p)",
  "thumbnailUrl" : "https://2385829.fs1.hubspotusercontent-na1.net/hubfs/2385829/keishawns_lending_session%20(1080p).mp4/medium.jpg",
  "uploadDate" : "2025-01-21T22:56:33.531Z",
  "width" : 1920
}
```